Pay Per Click
What is PPC?
PPC is an abbreviation for pay-per-click. This mode of marketing is also known as cost-per-click. It is a model for advertisement for the internet. It is mainly used to direct some traffic to a different website and as the name suggests, the advertiser has to pay the publisher a certain amount every time someone clicks on the ad.
Features of PPC:
- Direct relevant traffic: The people who click on the ads are genuinely interested, hence relevant.
- Generating better leads: Because the traffic is relevant, the leads generated will be of a higher quality.
- Decide your budget: You can set your own price for each click depending on the estimated number of clicks.
PPC with Conceptial Media
At Conceptial media, we have a well built team which is capable of handing sophisticated PPC campaigns. We will keep a regular activity on your accounts as that is essential for the effectiveness of the campaign. The following points are important for the optimization of the campaigns: